Partner Identification and Qualification Service

We provide support to IT vendors across multiple sectors and subsectors.

Computing

  • Cloud Services
  • Printing Peripherals
  • PCs
  • Servers
  • Virtualization

Enterprise Applications

  • Business & risk compliance
  • Business intelligence and analytics tools
  • Commerce Applications
  • Office Collaboration Applications
  • Office Productivity Applications

Software Infrastructure

  • Information Management
  • Operating Systems
  • Operations Management
  • Security
  • Storage and virtualization

Internet of Things (IoT)

  • IoT Software
  • IoT Hardware
  • IoT Services

Equipment

  • Unified Communications
  • Mobility

Find the Right Partners – Increase Sales

We help IT Vendors to identify and qualify new channel partners at a country level in Latin America. Our proven expertise helps IT vendor find the right partners to increase the sales of their products & services

Our Categories

Partners are categorized into seven (7) routes-to-market categories at a country level:

  1. Channel Partners (CPs)
  2. Value Added Reseller (VAR)
  3. Retail
  4. Large/Medium System Integrators (SIs)
  5. Managed Service Providers (MSPs)
  6. Service Providers, Telecom Providers, Mobile Network Carriers, and Cable Network Operators (SPs)
  7. Hosters

Our Services

Our services cover a spectrum of options from the identification to the closing of a new partner distribution agreement:

  1. Identification and qualification of new partners
  2. In-country commercial missions with potential partners
  3. Virtual commercial missions with potential partners
  4. New partner agreement logistics /coordination

Our Methodology

We leverage extensive primary research, combined with secondary research and supply-side data to systematically increase and update our databases.

Primary Research

  • Channels Partners surveyed annually
  • Questionnaire involving all IT categories, cloud, decision making, mindset, business issues, mindset, current and future plans
  • Complemented with in-deep interviews

Supply-Side Data

  • Extensive industry analysis – by IT sectors, solution providers, vendors
  • Shipment, revenue, and market pricing from vendors
  • Feedback and intelligence from channel briefings
  • Published data by associations, press, SEC filings, etc.

Macro-Economic Data

  • Country census statistics and related economic indicators
  • Latin American Statistic Institutes (i.e. INEGI, IBGE, INE)*, World Bank and other related agencies

INEGI – Instituto Nacional de Estadística y Geografía (INEGI)
IBGE – Instituto Brasileiro de Geografia e Estatística
INE – Instituto Nacional de Estadística de Chile

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